Long John Silver's Partners with Blackhawk Network to Improve Gift Card Program
Long John Silver’s announced a partnership with payments provider Blackhawk Network and Alliance Cost Containment, a management company responsible for gift card programs.
The partnership will allow the quick service chain to offer gift cards in-store, at retailers nationwide, online and in apps.
Using Blackhawk’s expertise, Long John Silver’s is aiming to have its gift card program to reach traditional and digital shoppers by creating an omnichannel gift card experience. Blackhawk Network said it reaches 100 million consumers each week...
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